Amagi Media Labs IPO: Apply or Avoid? GMP, Price & Final Review

Amagi Media Labs IPO will open for subscription on January 13, 2026 and will close on January 16, 2026. The IPO is a book build issue through which the company plans to raise approximately ₹1,789 crores. The issue includes a fresh issue of ₹816 crores along with an offer for sale of up to 2,69,42,343 equity shares with a face value of ₹5 each.

The price band for the Amagi Media Labs IPO is fixed at ₹343 to ₹361 per share. The IPO will be listed on both BSE and NSE on January 21, 2026. The basis of allotment is expected to be finalised on January 19, 2026.

Amagi Media Labs IPO Details

ParticularsDetails
IPO Open DateJanuary 13, 2026
IPO Close DateJanuary 16, 2026
Face Value₹5 per equity share
IPO Price Band₹343 to ₹361 per share
Issue SizeApprox ₹1,789 crores
Fresh IssueApprox ₹816 crores
Offer for SaleApprox 2,69,42,343 equity shares
Issue TypeBook Build Issue
ListingBSE, NSE
DRHP Draft ProspectusView PDF
RHP Draft ProspectusView PDF
CLOSED
MAINBOARD
₹343 to ₹361

Open: 13-16 Jan

Issue Size: ₹1789 Cr.

Objective: To fund cloud tech, strengthen infrastructure and support growth and expansion.

Exchange: BSE NSE

View Details →

Amagi Media Labs IPO Review

Amagi Media Labs operates in the fast-growing digital advertising and cloud-based media solutions space. The company has shown strong revenue growth over the last three years, with losses narrowing sharply in FY2025 compared to FY2024.

Its global presence, recurring SaaS-based revenue model, and strong client base across multiple countries provide long-term scalability.

However, the company is still reporting losses, and valuation comfort will depend on execution and future profitability. Based on the financial improvement trend and industry potential, this IPO appears more suitable for long-term investors with a higher risk appetite rather than short-term listing gains.

Amagi Media Labs IPO Market Lot Size

The minimum market lot for the Amagi Media Labs IPO is 41 equity shares, requiring an application amount of ₹14,801. Retail investors can apply for a maximum of 13 lots.

ApplicationLot SizeSharesAmount
Retail Minimum141₹14,801
Retail Maximum13533₹1,92,413
S-HNI Minimum14574₹2,07,214
S-HNI Maximum672,747₹9,91,667
B-HNI Minimum682,788₹10,06,468

Amagi Media Labs IPO Reservation

Investor CategoryShares Offered% Allocation
Anchor Investors
QIB (Ex-Anchor)75%
NII15%
Retail10%

Amagi Media Labs IPO Anchor Investors

ParticularsDetails
Anchor Bidding DateJanuary 12, 2026
Anchor Investors ListView PDF
Shares Offered
Anchor SizeCr.
Lock-in End Date (50% – 30 Days)February 15, 2026
Lock-in End Date (50% – 90 Days)April 16, 2026

Amagi Media Labs IPO Important Dates

EventDate
IPO Open DateJanuary 13, 2026
IPO Close DateJanuary 16, 2026
Basis of AllotmentJanuary 19, 2026
Refunds InitiationJanuary 20, 2026
Credit to Demat AccountJanuary 20, 2026
IPO Listing DateJanuary 21, 2026
Bidding Cut-off TimeJanuary 16, 2026 – 5 PM

Promoters and Holding Pattern

The promoters of Amagi Media Labs Limited are Baskar Subramanian, Srividhya Srinivasan, and Arunachalam Srinivasan Karapattu.

ParticularsShares% Holding
Promoter Holding Pre-Issue19,37,35,06615.76%
Promoter Holding Post-Issue21,63,38,94414.14%

Objects of the Issue

The proceeds from the fresh issue will primarily be used to strengthen the company’s technology capabilities and cloud infrastructure.

A major portion will be allocated towards investments in technology platforms to support growth and scalability. The remaining funds will be utilised for general corporate purposes and potential inorganic growth opportunities through acquisitions.

About Amagi Media Labs Limited

Incorporated in 2008, Amagi Media Labs is a SaaS-based company offering cloud-driven advertising and media technology solutions. The company provides a range of products such as Amagi CLOUDPORT, Amagi PLANNER, Amagi THUNDERSTORM, Amagi ON-DEMAND, and FAST solutions.

Its platform enables content providers to stream video content across smart TVs, mobile devices, and digital applications without relying on traditional cable networks. Amagi also helps advertisers monetise content through targeted advertising.

The company’s technology has supported global events like the 2024 Paris Olympics, UEFA tournaments, the Oscars, and the 2024 US Presidential debates. As of March 2025, Amagi served over 400 content providers, 300 distributors, and 80 advertisers across more than 40 countries.

Amagi Media Labs IPO Financials

Amount in ₹ Crores

Period EndedRevenueExpensePATAssets
2023724.721,039.59(321.27)1,405.96
2024942.241,179.18(245.00)1,308.08
20251,223.311,274.85(68.71)1,425.00
Sep 2025733.93722.286.471,352.16

Amagi Media Labs IPO Valuation – FY2025

KPIValue
ROE(13.49)%
ROCE
EBITDA Margin
PAT Margin(5.62)%
Debt to Equity
EPS₹(3.48)
P/E RatioN/A
RoNW(13.49)%
NAV₹25.60

Peer Group Comparison

There are no listed peer companies available for direct comparison.

IPO Lead Managers

  • Kotak Mahindra Capital Company Limited
  • Citigroup Global Markets India Private Limited
  • Goldman Sachs (India) Securities Private Limited
  • IIFL Capital Services Limited
  • Avendus Capital Private Limited

Company Address

ParticularsDetails
Company NameAmagi Media Labs Limited
AddressRaj Alkaa Park, Survey No. 29/3 and 32/2
Floor4th Floor
AreaKalena Agrahara Village, Begur Hobli
CityBengaluru
StateKarnataka
PIN Code560076
Phone080-46634406
Emailcompliance@amagi.com
Websitehttps://www.amagi.com

IPO Registrar

MUFG Intime India Private Limited
Phone: +91-22-4918 6270
Email: amagimedia.ipo@in.mpms.mufg.com
Website: https://in.mpms.mufg.com/Initial_Offer/public-issues.html

Amagi Media Labs IPO FAQs

What is Amagi Media Labs IPO?

Amagi Media Labs IPO is a mainboard IPO aiming to raise ₹1,789 crores through a book build issue. The price band is ₹343 to ₹361 per share, and the shares will be listed on BSE and NSE.

When will Amagi Media Labs IPO open for subscription?

The IPO will open on January 13, 2026 and close on January 16, 2026.

What is the investor quota for Amagi Media Labs IPO?

The allocation is 75% for QIBs, 15% for NIIs, and 10% for retail investors.

How can investors apply for the IPO?

Investors can apply through ASBA using their bank account, via UPI through stockbrokers, or by submitting an offline application through registered brokers.

What is the issue size of Amagi Media Labs IPO?

The total issue size is approximately ₹1,789 crores.

What is the issue size of Amagi Media Labs IPO?

The total issue size is approximately ₹1,789 crores.

What is the lot size for Amagi Media Labs IPO?

The minimum application is for 41 equity shares, requiring ₹14,801.

When is the allotment date for Amagi Media Labs IPO?

The basis of allotment is expected on January 19, 2026.

When will Amagi Media Labs IPO list on exchanges?

The IPO is scheduled to list on January 21, 2026 on BSE and NSE.

Expert Comment

Amagi Media Labs operates in a niche digital advertising technology segment with strong global exposure and consistent revenue growth.

While the company is still in the loss-making phase, improving margins and a scalable SaaS business model support long-term growth potential. Investors with a long-term horizon and comfort with technology-driven businesses may consider this IPO, keeping valuation and execution risks in mind.

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